The World’s Largest Motorcycle Tourism Company Teams Up with Main Post Partners to Pursue Significant Global Expansion Plan
Intrepid today announced the recapitalization of its client, J.C. BroMac Corporation dba EagleRider, Inc., the global leader in motorcycle rentals and adventure tours, with Main Post Partners, a San Francisco-based private equity firm with deep experience in branded consumer products and services companies.
EagleRider is the world’s largest motorcycle tourism company specializing in Harley-Davidson, Indian, BMW, Honda and Triumph motorcycle travel, rentals, sales and service. Founded by motorcycle enthusiasts Chris McIntyre and Jeff Brown, the company operates in 100 locations worldwide and offers experiences including rentals, self-guided and guided tours in more than 30 countries.
“Since 1992, we have built the preeminent brand in motorcycle adventure travel. Given our growth and substantial expansion opportunities, we embarked on a search for a partner who would help us execute our plan to make EagleRider the ubiquitous brand for two-wheel motorized travel experiences around the world. We are thrilled to partner with the team at Main Post and tap their expertise in building consumer brands in the next chapter of this exciting ride,” said Chris McIntyre, CEO and Co-Founder of EagleRider. “We believe we are in the early stages of a massive opportunity to make the two-wheel travel experience accessible to a vast global audience. The Intrepid team helped us explore several strategic options and was instrumental in finding a partner who embraces our vision and shares our passion for what we are building,” added Jeff Brown, Chief Operating Officer and Co-Founder of EagleRider.
“Chris and Jeff have shaped an entire industry, serving hundreds of thousands of enthusiasts who return as repeat customers. Their passion and love for experiencing the world on motorcycles radiates throughout the business. We feel privileged to have played a part in selecting a partner who will support them in fulfilling their vision,” said Ed Bagdasarian, Chief Executive Officer and Managing Director at Intrepid. Added Jim Freedman, Chairman and Managing Director at Intrepid: “As an avid motorcycle rider, it was fun and exciting working with the EagleRider team in helping them through a successful process to identify and select the best partner to enable them to reach their future dreams and goals.”
The Hawthorne, Calif.-based company was founded by visionaries who sought to share unforgettable experiences on two wheels. EagleRider has developed a unique business model with several complementary and synergistic profit centers, including experience rentals and tours, an online marketplace, showroom sales, travel services, accessory sales, and motorcycle service. Supported by a blue chip global network of travel agencies, tour operators, and its own online origination capabilities, the EagleRider brand has become synonymous with motorcycle adventure travel and rental around the world.
Intrepid is one of the most active mergers and acquisitions advisors in the branded consumer product and services sector. Our practice has a deep understanding of trends and value-drivers across the industry, ongoing dialogue with the acquirer and investor universe, and a proven track record helping clients sell to global strategic acquirers and value-added private equity groups.
Deal Team Contacts
About Intrepid Investment Bankers
Intrepid Investment Bankers provides M&A, capital raising and strategic advisory services to entrepreneurs and middle-market companies in various industry sectors. Our heritage, rooted in our founders’ successful 35-year history, breeds a culture that embraces teamwork, tenacity and creativity to win big for our clients. We believe that every company has an entrepreneurial passion that drives it and a story that defines it. Our team delivers results through skillful positioning of the client’s story and relentless execution. Based in Los Angeles, Intrepid augments its international capabilities through active membership in M&A International, an exclusive global alliance of M&A advisory firms.