Digital Media: Marketing Services M&A Recap for H1 2024

Just released: Our Marketing Services M&A Recap for the first half of 2024! This report covers the latest trends and influential deals shaping the marketing and advertising industry. Key highlights include:

  • Summary of year-to-date 2024 transaction activity and our predictions for the rest of the year, including the impact of the presidential election cycle
  • Commentary on twelve of the most impactful transactions in the past six months
  • Analysis on key trends driving interest with strategic acquirors and private equity investors