Democratization
- Rapid proliferation of affordable and accessible music creation tools and technologies
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Technology Evolution
- Increased integration of smart features into traditional MI products
Pandemic Effect
- Professionals, prosumers, and hobbyists driving demand and expanding addressable markets
Robust Public Market Valuations
- Valuations for publicly traded content creation companies at all-time highs
Investor-led Consolidation
- Growing interest from institutional investors driving M&A activity and valuations
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