Given the influence of entertainment, music and fashion on culture and consumer tastes, Southern California has long been a prolific incubator for consumer product and service companies. It is no coincidence, then, that from the very early days, we have been known for our commitment to the consumer sector.
Today, more than ever, the emergence of the Internet and digital media has blurred the lines between brand builders and retailers, and content developers and distributors. In this rapidly changing environment, we recognize that in order to provide high-impact advice to clients in the consumer sector, our bankers have to commit to becoming part of the fabric of the industry. We are all in—immersed in the changing landscape, watching and anticipating trends, and maintaining an active dialogue with capital providers and strategic players who are fueling the change.