Searching for the right capital provider, in many ways, is like searching for a perfect mate. It can be highly emotional and confusing, and turn into a second full-time job. With interest rates at historical lows, banks and investment funds sitting on excess liquidity, and an ever-expanding universe of alternative capital providers, business owners face constant solicitation from equity investors and lenders who need to deploy their capital. While such interest is flattering, the endless funding choices available to companies can be, at times, overwhelming and almost always distracting.
A new breed of entrepreneurs is redefining business models, creating disruptive technologies and raising the bar when it comes to solving customers’ problems. In today’s environment of constant reinvention, selecting the right financing partner is a critical decision for any company at an inflection point.
To learn more about how to find the right financing partner, read the article “Fifty Shades of Capital,” in CSQ’s Real Estate & Finance issue.